Piano Software opens its global headquarters in Amsterdam

Pianoa leading digital experience platform, today announced that amsterdam will become its new global headquarters. The relocation reinforces Piano’s commitment to European ideals of data protection and software development that respects the limits set by the GDPR and other local regulations around the world.

Since its creation, Piano has acquired companies based in France, Germany, Norway, Slovakia and elsewhere. These transactions and Piano’s organic growth have forged a global footprint with its strongest presence in Europe, including more than two-thirds of Piano’s employees and more than half of the organization’s revenue. The piano considered amsterdam its European mall since 2018, and the company will open a new flagship office in the city later this summer.

The Piano software suite was developed in Europe as an end-to-end solution for organizations to understand their customers and digitally engage them at every touchpoint of their user journey. Its advanced digital analysis tool, Piano Analytics, was designed purposely and entirely in France in compliance with the strictest data protection rules in the world.

“In the midst of a ‘big tech’ reckoning, I’m very proud that Piano has stayed true to our values ​​around creating great software for a great purpose. Europe is at the forefront of data privacy, and with the majority of our operations in Europe however, we felt it was time to commit to Europe and data protection clear,” said Trevor Kaufman, CEO, Piano. “amsterdam has been an important European business hub for Piano for the past four years, so we are excited to deepen our investment in the city and continue to grow within its exciting tech community.

As the future of the internet moves away from anonymous tracking towards a consent-based system with users in control, commitment to EU leadership enables Piano to continue delivering solutions that help brands and publishers to achieve their data goals while maintaining trust with their own customers. .

A truly global company, Piano employs over 650 people in 15 offices around the world, including amsterdam, Paris, Singapore, Berlin, Buenos Aires, New Yorkand Tokyo. The company continued to expand its global presence and product offering with the acquisitions of AT Internet and CeleraOne in 2021, and SocialFlow in 2022. Piano has grown over 240% over the past two years and has been recognized annually on the Inc. 5000. and the Deloitte Technology Fast 500 lists.

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